In Science We Trust: The Return of Medical Credentialism
Consumer demands and expectations are evolving more rapidly than expected in 2020, due to the global health crisis. While sustainability remains one of the key drivers for making purchase decisions, scientific credentialism is expected to take center stage for years to come. The main challenge will be to make products safe and efficient, while also offering more sustainable and cleaner solutions. From scientifically-backed, traditional Eastern medicine via the science of epigenetics and multi-biotics, BEAUTYSTREAMS will map out future ingredients and claim territories that will resonate with consumers craving true efficiency.
Available in: Chinese, English, French, German, Italian, Korean, Portuguese, and Spanish.
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